Considering how to invest your advertising budget?

by | Sep 2, 2020 | News

Out-of-Home advertising on truck ads taps into the buying behaviours of consumers who spend 70% of their time outside the home.* In fact, after seeing an outdoor ad, 38% of people are likely to visit a website or send a message on Facebook; and 48% are more likely to click on a mobile ad.** 

This speaks to the strength of truck ads, which:  

  1. Create awareness
  2. Peak interest
  3. Remind buyers and prospective buyers about products and initiatives
  4. Repeatedly message

As part of a larger media mix, carefully designed trucks can take brand messages further. 

Big Rig Wraps is a Canadian leader in transport truck advertising. We know how to make messages and brands pop on trucks larger than 26ft. Plus, we use top-quality vinyl and professionally trained installers to ensure that year-after-year the advertisements on our fleet of trucks stand out, in all kinds of weather.  

With as little as $4,899*** companies can start advertising on trucks. Just let us know the geographic zone you want to reach. 

Need help creating your advertising mix? Set up an appointment with one of our Brand Strategists. Our specialists know how to bring media assets together to get results, and they can work with you to create an optimized plan. Or, negotiate with us to manage your marketing portfolio using our team of experts so that you can focus on running your business or organization. 

*Source: Omnicom Group
**Nielsen USA

***starting price for a backdoor, with design and installation for a GTA and Quebec route, with a 6-month commitment. Additional routes and truck sides may be negotiated for applicable fees.

Big Rig Wraps Transport Truck Advertising (Big Rig Wraps) is the premier provider of large-scale outdoor advertising on trucks up to 53 feet. Through a series of partnerships created with fleet truck owners, graphic designers, and certified installers, we make it possible and affordable for companies to take their advertising on the road, locally, regionally, nationally and internationally, even if they don’t own their own fleet. Learn more about Big Rig Wraps here.

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